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Making Effective Web Publishing Content (web publishing content) Web publishing content is important for a successful website. The content of a web site can often make or break that site, and it is important to make the site as attractive as possible, without over doing it. The content of a web site must be updated on a regular basis to keep web surfers coming back. Updated web content not only keep surfers coming back, but is also indexed more frequently by search engines. Fresh material is one of the key aspects of successful web publishing content and may generate fresh faces to a web site. One way to update the content of a web site is to update the existing web pages. Providing new content could include updating the conditions of a service, adding a new product or service, or creating a turnkey solution that will save the customer’s money or time. The web content should reflect the most recent information about a business. It is simple to provide changes to the web content, but many web sites provide updates without providing a notice. So, it is indicative to provide a notice of change each time web publishing content is changed. The announcements should be displayed prominently on the web site so that all surfers are able to see. It is also important to write articles for the web site. Articles can be seen as a valuable source for a web site’s success. The articles can be used to educate visitors on the web site and the business, while showcasing the owner’s expertise. Articles can be posted on the web site or used in a newsletter and submitted to other newsletters and web sites for syndication. This web publishing content can be used by other web site owners, which will provide leverage to the articles while generating publicity for the author and the author’s web site, while exposing them to new audiences. Writing an article seems simple enough, but there are many web site owners who are unable to find topics to write on. However, topics may be more evident than most web content writers may think. Topics for articles can be found in the news, in conversations with clients and colleagues, in networking events that are attended, and even in speeches. Blogging is also an excellent way to expand your list of web publishing content. Most web site owners can benefit from learning to blog, learning to start a blog, learning how to gain readers, and learning to make money from blogs. Blogging is becoming one of the most popular tools for showing new content on a web site. A web log can be used to answer web site visitors’ questions, inform users about new services and products, and to keep them up-to-date on industry news. Blogs are a great resource for sharing opinions and displaying expertise. The blog can be used to help an owner connect with their web site visitors while generating new web site content. Updating web publishing content on a regular basis is vital to the success of a web site and very important for many web site owners. Articles, newsletter, and blogging should be a part of a regular business schedule, and will work perfectly in keeping a web site owner connected to their visitors. The quality of the web content on a web site can make it more attractive to users or can make it very unattractive to users. Owners should use their expertise to provide writing that is interesting and necessary. Visitors will appreciate the extra effort and owners will get the rewards of maintaining good web content for their users.

Web Hosting - FTP and Other File Transfer Tools Anything related to the Internet or computers is bound to introduce technical issues pretty soon. One of the earliest that novice web site owners encounter is FTP, which is an acronym for File Transfer Protocol. Seeing it spelled out, it's easy to see why those in the know quickly move to speaking in short hand. The reason web site owners soon will (or need to) become familiar with FTP is obvious to anyone who has built a site on a remote server. You have to have some way of getting the files to the remote computer and FTP is one of the most common tools. It's also one of the simplest and most efficient. FTP is composed of two parts: the client software and the server software. It's similar, in a way, to talking to someone on the phone who writes down everything you say. You (the client) make a request ('transfer this file to the server') and the listener (the server) takes the request and acts on it. That request to copy a file from a local computer to the remote one is carried out (often 'under the covers') by a PUT command, as in PUT this there. You create the web page (in the form of a file) and then PUT the file on the server. To move a file in the opposite direction, from the remote server to your local computer, your client software issues a GET command. Many FTP clients have graphical interfaces, similar to Windows Explorer, that allow you to drag-and-drop or otherwise copy the file without ever seeing the actual commands that carry it out. But it's helpful sometimes to know what goes on underneath. In tricky cases it can be an advantage to use a command line interface (in Windows, the 'DOS box', with a similar interface familiar to most Linux users). Knowing the commands and being able to use them in the command line form can sometimes help you diagnose what is going on when the graphical tools misbehave. But FTP is not the only way to get a file from here to there. In fact, your browser moves files around from a remote computer to your local one all the time. In most cases, when you type in or click on a URL, what happens under the covers is in essence a file transfer process. The web page is transferred from the web server to your local computer then displayed by the browser. Alternatively, you can sometimes even email a web page/file from your local computer to the remote server, then use an email client on the server itself to get the file and put it in a folder. That requires that you have some form of access to the remote computer. But there are many ways of doing that, such as in-built utilities in the operating system or using commercial remote control programs. Those alternatives can be helpful to know in cases where the FTP file transfer process is misbehaving. Having more than one way to accomplish the task helps you diagnose what might be going wrong. It also helps you get the job done when the usual tools aren't cooperating. The more you learn about these sometimes puzzling acronyms, the easier you can accomplish your own goals.

Some Info on Those “Get Paid To” Sites Where You Can Get Free Stuff Anyone who has spent even five minutes online is aware that there are many websites that offer free stuff, and many people cash in on hundreds of dollars of free stuff every single month. But what about taking that one step further? What if you could not only get some free stuff, but also actually get paid to get free things? It sounds impossible but actually you can make a profit on getting free things online. The catch is that you have to devote a little bit of time and effort to finding these deals and completing them, but many people find that getting paid to get free things is well worth a little time investment. One of the top places to cash in for free stuff is so called “get paid to” websites. These “get paid to” websites usually act as clearinghouses for all kinds of internet offers that give users the chance to make some quick cash by completing some tasks. Most of the time, the tasks you have to complete on these “get paid to” websites involve filling out some kind of survey or submitting your contact information to a company. When you visit one of these websites, you can often click through offer after offer and complete them in your own time, racking up the cash along the way. But sure, filling out surveys is a way to get paid for doing something very easy, but what about getting paid to get free stuff? These offers also appear on these websites. Most often, you will get a free meal at a local restaurant and then get paid for submitting a report about your experience there. This kind of “mystery shopper” deal is also in place at many big chain stores, where you may be given a gift card for a small amount to go into the store, buy something and report back about your experience. Companies use these services to test their customer service in stores and figure out what they could be doing better. So, not only will you get a free meal or a free item at a store, you’ll get paid for telling the company if you were treated well by the staff – not a bad gig if you can get it! The way to get one of the deals is to keep a close eye on the “get paid to” websites. There are many of these websites out there, so the best way to figure out which ones are worth your time is to look for ones that have deals on offer from big name companies that you know. Most of the times, a major company will work with one website exclusively, so you getting in with the website that has the biggest number of big name companies mean you will have access to the most valuable “get paid to” deals on offer. Is there a catch to all of this free stuff? Well, there can be, but you can mitigate the hassle to some extent. The biggest problem with free stuff online is that you have to hand over your email address to a company who is sure to both solicit you in the future and sell your email address to other companies who will also start soliciting you by email. Cut the hassle by setting up a separate email address just for these purposes, so that your primary email address does not struggle under the weight of the spam. Also, never give out your phone number – you can use a phony one with a 555 exchange or set up an online number that you use only for freebies. Managed properly, you can really get paid to get free stuff with a minimum amount of hassle.